As HawkSearch continues to innovate with AI and Agentic features, the naming convention of the releases is shifting to famous "agents" the first of which is "The Bourne Release." This release includes a new feature called the AI Workbench to address the capabilities of AI tools such as Smart Response to allow merchandisers to manage the prompt that drives the Smart Response experience. This capability is also available to developers directly now through an API, if a HawkSearch client prefers to build their own Smart Response experience rather than leverage the built in capability with Rapid UI. The release also adds more flexibility in configuring models used by Smart Search and determine the weighting of which search option should be boosted in Unified Search between Keyword Search, Concept Search and Image Search. Also, as many of us know, the more data AI tools can leverage, the more powerful the AI features become. With that in mind, HawkSearch has included Advanced Analytics in the release which includes a new report called "Product Conversion" which includes not only conversion rates for search activity, but also highlights which specific products were clicked as well as support for Google Analytics basic reports.

Release Highlights

1. AI Workbench
2. Smart Response API with access to prompts managed in AI Workbench
3. Configuration options for Unified Search
4. Advanced Analytics including a new report "Product Conversion"

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The HawkSearch Team

Glossary of Terms

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Important

If your HawkSearch license is through one of our Partners, please reach out to them to see
which features are available to you.

If you are unclear on your version of HawkSearch, please contact: [email protected]

New Features

AI Workbench

1. Prerequisites:

   1. Available for HawkSearch v4.0
   2. This feature is used with Smart Response - Please reach out to our CSD team for more details.

2. Description: This is a new user experience feature for HawkSearch users to allow for the creation and editing of prompts that drive the existing HawkSearch feature called Smart Response.

3. Key highlights:

   1. Prompt editor: Simple tool for merchandisers to make changes to the prompt including basic features such as "copy," "edit," and "duplicate."
   2. Smart Response ID: Each prompt comes with a Smart Response ID which is referenced by the API to refer to the prompt managed by the merchandiser.
   3. Multiple Prompt Options: In order to support personalization, multiple prompts can be created and switched based on use cases for the front end website.

4. Documentation:

   1. Smart Response Overview

Smart Response API

1. Prerequisites: Available for HawkSearch v4.0

2. This feature is used with Smart Response - Please reach out to our CSD team for more details.

3. Description: The initial release of Smart Response was built into Rapid UI. In order to support bespoke Smart Response implementations, the endpoint and access to prompts in the AI Workbench are now available for developers.

4. Key highlights:

   1. API Documentation: Documentation can be found here on the developer portal
   2. Access to AI Workbench: The Smart Response ID is available in the AI Workbench and is referenced in the API call

5. Documentation: Smart Response API

Configuration Settings for Unified Search

1. Prerequisites:
   1. Available for HawkSearch v4.0 clients.
   2. Smart search is enabled by request. Please reach out to our CSD team for more details.
2. Description: HawkSearch is providing flexibility when configuring Smart Search features by allowing Administrators to select which model they would like to use when leveraging AI capabilities. In addition, there are boost options for Unified Search. Unified Search merges and sorts the search results across three search options: Keyword, Concept and Image. Based on the needs of each client, the results returned from these results can be boosted to boost the results from either of these options.
3. Key highlights:
   1. Model Selection: Determine which embedding model to select for text embeddings and/or image.
   2. Boost Options: Boost values returned from either Keyword, Concept or Image Search
   3. Inclusion Options: Determine if results from Image Search should be considered
4. Documentation: Currently, these settings are available to HawkSearch CSDs. Please contact your CSD team member for support

Advanced Analytics

1. Prerequisites:
   1. Available for HawkSearch v4.0 clients.
   2. Advanced Analytics is enabled by request. Please reach out to our CSD team for more details.
2. Description: HawkSearch has added a completely new set of reports as part of it's new Advanced Analytics toolset. This new feature leverages a new data lake which pulls in data from multiple sources and can be accessed through the new UX or through a data pipeline feed to another BI platform.
3. Key highlights:
   1. Top Queries
   2. Daily Spelling Suggestions
   3. Queries with poor results
   4. Conversion Tracking
   5. Product Conversion
   6. Google Analytics
   7. Custom Reports
   8. Data Pipeline Support
4. Documentation: Currently, these settings are available to HawkSearch CSDs. Please contact your CSD team member for support