Google Analytics

Through the integration capabilities of the new data lake and analytics tool available in Advanced Analytics, GA 4 data can also be captured from your website and included in reports for HawkSearch. This data can be included in a custom report also that may combine Google Analytics data with HawkSearch data. The initial release of this integrated feature includes.

  • Top Page Views
  • Breakdown of device types used to access site
  • Breakdown of which country visitors come from

This can be set up with assistance from your HawkSearch CSD. You will need to add a HawkSearch gmail account as read only to your GA-4 setup.